OUR STORY
Amway
Amway is an entrepreneur-led health and wellness company based in Ada, Michigan. It is committed to helping people live healthier, more empowered lives – across more than 100 markets worldwide. According to Forbes magazine, it is among the top 100 privately held, family-owned companies in the United States.
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Amway Hong Kong
Established in 1974, Amway Hong Kong is the pioneer market established in the Far East by Amway global. Amway Hong Kong is also the first company to successfully introduce the concept of direct selling to Hong Kong. The Direct Selling Association of Hong Kong was established in 1979. As one of the founding members, Amway Hong Kong dedicates to promotes the local direct selling industry and raises the professional image of the industry. Several General Managers of Amway Hong Kong have served as Presidents of the Association. Amway Hong Kong has grown rapidly over the past years, has established a significant role in the local direct selling industry.
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MILESTONE
2024
2023
2022
2021
2020
- Amway Hong Kong 50th Anniversary – helping people to achieve a state of Health & Wellbeing.
- Nutrilite 90th Anniversary – it has been committed to helping people reach their nutrition potential as always.
- Amway Hong Kong has been Awarded “Social Enterprise & Green – Excellence in product” by Mingpao.
- Amway Hong Kong has been awarded the “15 Years Caring Company Logo” by the Hong Kong Council of Social Service.
- Amway Hong Kong has been awarded “Excellence Green Living Service Enterprise Award” by HKET.
- Amway Hong Kong has been continually honoured for the “Hong Kong Q-Mark Service Certificate” for 18 consecutive years.
- Amway Hong Kong has been continually honoured for the “Hong Kong Q-Mark Service Certificate” for 17 consecutive years.
- Amway Hong Kong was awarded “Quality Trusted E-Shop” by Hong Kong Retail Management Association.
- Amway Hong Kong was awarded “2023 Quality Service Retailer of the Year – Well-Being Products Category” by Hong Kong Retail Management Association.
- 3 Amway staffs were awarded as 2023/2024 Retail Ambassadors by The Hong Kong Retail Management Association.
- Amway Hong Kong Experience Centre and New Territories Merchandising Centre Awarded “Flagship Service Recognition” by Hong Kong Retail Management Association.
- Amway Hong Kong was awarded as Platinum Class Partner of “Bye Bye Microbeads” Charter from Environmental Protection Department.
- Amway Hong Kong has been awarded “Excellence Green Living Brand” by HKET.
- Amway Hong Kong has been honored by Hong Kong Metropolitan University as “Honorary President of the Hong Kong Metropolitan University Foundation”.
- It is the 13th consecutive years for Amway Hong Kong to sponsor the Organic Health Run with an aim to promote green living.
- Amway Hong Kong has been awarded “Social Enterprise & Green – Excellence in product 2023” by Mingpao.com
- Amway Hong Kong has partnered with Hong Kong Metropolitan University (HKMU) to offer two scholarships in the 2022/23 academic year to support young people to achieve their dreams and potential.
- Amway Hong Kong has been awarded the “Best Eco-Consumption Award 2022” by Mingpao.com
- Amway Hong Kong has been continually honoured for the “Hong Kong Q-Mark Service Certificate” for 16 consecutive years.
- Amway Hong Kong was awarded “Silver Recognition Award” by Hong Kong Health Food Association.
- Amshop was awarded “2022 Top 10 Quality E-Shop” recognition by Hong Kong Retail Management Association. It is the 3rd consecutive years for Amshop to receive this recognition.
- 2 Amway staff were awarded as Retail Ambassadors under the 2022 Service and Talent Award scheme. One of them received Silver Award under the Convenience Stores/Supermarket category and Excellent Service Star Award.
- Amway Hong Kong has been awarded the “15 Years Caring Company Logo” by the Hong Kong Council of Social Service.
- AmShop, the online shopping platform of Amway Hong Kong, has been recognized as “2021 Premium Quality E-Shop” by Hong Kong Retail Management Association. The honor represents the market’s affirmation on the service quality provided by AmShop.
- Amway Hong Kong was awarded “No. 1 Service (Direct Selling Company)” under “Headline No.1 Award” for 3 consecutive years.
- Amway Hong Kong was awarded “Most Outstanding Performance Health Food Company Award” and “Bronze Recognition Award” by Hong Kong Health Food Association
- Amway Hong Kong was awarded the 2021 Quality Service Retailer of the Year (Well-Being Products Category) by Hong Kong Retail Management Association for 2 consecutive years
- Amshop was awarded “2021 Top 10 Quality E-Shop – Gold Award” recognition by Hong Kong Retail Management Association
- 2 Amway staff were awarded as Retail Ambassadors under the 2021 Service and Talent Award scheme. One of them received Silver Award under the Beauty & Healthcare Product
- Amway Hong Kong has been continually honoured for the “Hong Kong Q-Mark Service Certificate” for 15 consecutive years.
- Amway Hong Kong was awarded “No. 1 Service (Direct Selling Company)” under “Headline No.1 Award” for 2 consecutive years.
- Amway Hong Kong has been continually honoured for the “Hong Kong Q-Mark Service Certificate” for 14 consecutive years.
- Amway Hong Kong has been awarded the “15 Years Caring Company Logo” by the Hong Kong Council of Social Service.
- AmShop, the online shopping platform of Amway Hong Kong, is awarded “2020 Top 10 Quality E-Shop” recognition by Hong Kong Retail Management Association (HKRMA) for 2 consecutive years.
- Amway Hong Kong was awarded “2020 Quality Service Retailer of the Year – Well-Being Products Category” recognition by Hong Kong Retail Management Association (HKRMA).
- Nutrilite™ launched a traceability website, it traces product production journey and provides live broadcast of Amway’s organic farm.
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
- Amway Hong Kong 45th Anniversary – We will committed to its mission to help people live better and healthy lives, and to achieve their potential.
- The brand new New Territories Merchandising Centre began operations in Tuen Mun.
- Amway Hong Kong has been continually honoured for the “Hong Kong Q-Mark Service Certificate” for 13 consecutive years.
- Amway Hong Kong has been awarded the Caring Company Logo for 14 consecutive years.
- AmShop, the online shopping platform of Amway Hong Kong, is awarded “2019 Top 10 Quality E-Shop” recognition by Hong Kong Retail Management Association (HKRMA).
- Amway Hong Kong was awarded “No. 1 Service (Direct Selling Company)” under “Headline No.1 Award 2019”.
- Amway Hong Kong has been honoured the ISO 9001:2008 which is audited by the ISO certificate organization since year 2009.
- Nutrilite™ 85 Anniversary – it has been committed to helping people reach their nutrition potential as always.
- Atmosphere Sky™ Air Purifier was launched in Hong Kong.
- Amway Hong Kong has been awarded the Energywi$e Certificate by the Environmental Campaign Committee for the 6 consecutive years.
- The brand new Amway Island Merchandising store was relocated to Tai Yau Plaza in Wanchai.
- The makeup collection, Artistry Studio™, was launched in Hong Kong.
- Amway Hong Kong received quarterly award in the Mystery Shoppers Programme run by Hong Kong Retail Management Association (HKRMA).
- Amway Hong Kong was named “Outstanding Direct Selling Company for Service Excellence” at the Metro Awards for 2 consecutive years. The award was organized by Metro Daily and Metro Prosperity publications.
- Amway Hong Kong has been awarded the Wastewi$e Certificate by Environmental Campaign Committee for 7 consecutive years.
- Amway Hong Kong was named “Outstanding Direct Selling Company for Service Excellence” at the Metro Awards, which was organized by Metro Daily and Metro Prosperity publications.
- Amway Hong Kong won the “Q-Mark Elite Brand Award” of lifestyle Home Category for 2 consecutive years.
- Amway Hong Kong was honoured with “Sing Tao Excellent Services Brand” – “Best Direct Selling Company” by Sing Tao Daily for 8 consecutive years.
- Amway Hong Kong was named “Best of the Best Choice for Executives – Direct Marketing Enterprise” by the Capital Magazine to recognize Amway’s remarkable achievements in the Direct Selling industry.
- Amway Hong Kong won the “Q-Mark Elite Brand Award” of lifestyle Home Category.
- Amway Hong Kong received quarterly award in the Mystery Shoppers Programme run by Hong Kong Retail Management Association (HKRMA).
- The brand new Amway Experience Centre was set up in Mongkok, leading a sparkling future for Amway Hong Kong.
- An Amway Product Expo was held to celebrate the 40th Anniversary of Amway Hong Kong.
- The AmwayHub digital e-commerce platform was launched.
- Amway Hong Kong received quarterly award in the Mystery Shoppers Programme run by Hong Kong Retail Management Association (HKRMA).
- Nutrilite™ 80th Anniversary – it has been committed to extracting nutrients from natural plants as always.
- The Amway Island Merchandising Centre was opened in Wanchai.
- Amway Hong Kong was awarded The Hong Kong Awards for Environmental Excellence – for 4 consecutive years.
- The first “Corporate Privileged Customer” membership was launched in Amway Hong Kong.
- Amway Hong Kong was named “2011 Service Retailer of the Year” in the Personal Health Care Products category of Mystery Shoppers Programme run by Hong Kong Retail Management Association (HKRMA), highlighting the high levels of consistently service standards at the Merchandising Centres.
- Amway Hong Kong has been awarded the Energywi$e Certificate by Environmental Campaign Committee, acknowledging the company’s efforts in terms of energy-saving initiatives and environmental protection.
- Amway Hong Kong was awarded the Wastewi$e Certificate by Environmental Campaign Committee, in recognition of its waste reduction efforts.
- Amway Hong Kong gave full support to the “Carbon Minus Programme” organized by the Hong Kong Organic Resource Centre for 2 consecutive years. Over 10,000 families entered the programme to live green by reducing their energy consumption.
- Shatin Merchandising Centre was opened.
2009
2008
2006
2005
2004
- Amway Corporation President Doug DeVos joined Amway Hong Kong Distributors and its management to celebrate Amway Hong Kong 35th Anniversary.
- Amway organized the first cruise to Taiwan from the Mainland. More than 10,000 Amway Distributors were invited to join.
- Amway Hong Kong was honoured the ISO 9001:2008 which is audited by the ISO Certificate organization.
- Amway Hong Kong supported the “Carbon Minus Programme” organized by the Hong Kong Organic Resource Centre.
- Amway Hong Kong was honoured with the “Sing Tao Excellent Services Brand”- “Best Direct Selling Company” by Sing Tao Daily.
- Amway was awarded the “Gold Award for Volunteer Service” by the Social Welfare Department in recognition of its volunteering effort in serving.
- Atmosphere™ Air Purifier was launched in Hong Kong.
- Amway Hong Kong was honoured for the “Hong Kong Q-Mark Service Certificate”, as to acknowledge of quality excellence in products and services of Amway Hong Kong.
- Amway Hong Kong was awarded the “Service Retailer of the Year” of Mystery Shoppers Programme organized by the Hong Kong Retail Management Association.
- Amway Hong Kong was awarded the Caring Company logo by the Hong Kong Council of Social Service – true recognition of Amway Hong Kong’s outstanding corporate social responsibility.
- Amway Hong Kong sponsored the Organic Health Run with an aim to promote green living.
- eSpring™ Water Purifier was launched in Hong Kong.
- Steve Van Andel, Chairman of Amway Corporation, joined the 30th Anniversary celebration as the guest of honor.
1999
1998
1992
1991
- Amway showroom was opened where personalized health and beauty consultations and testing services were provided.
- According to a survey by ACNielen in June 1998, Nutrilite™ was the No. 1 vitamin tablet/vitamin supplement selling in Hong Kong.
- The first “Amway Privileged Customer” membership in the world was launched.
- A new Merchandising Centre was set up in Macau.
- Amway Hong Kong donated one million Hong Kong Dollars to support the “Relief for South China Flood Victims”campaign.
- The first Chinese Crown Ambassador was named in Hong Kong.
1989
1988
1985
1983
1982
1981
1980
- The Amway Expo was held at the Hong Kong Convention and Exhibition Centre to celebrate 15th Anniversary of Amway Hong Kong.
- Amway Hong Kong introduced the first corporate image advertising campaign.
- Amway Hong Kong opened its first Amway self-service-style Merchandising Centre in the world.
- The first market worldwide to launch the improved formula SA8
- The Kowloon Pick-up Centre was opened.
- The first Pick-up Centre was opened on Shanghai Street in Mongkok, followed later by a second one on Hong Kong Island
- Amway Co-founder Jan Van Andel first visited Hong Kong.
1979
1977
1975
1974
- Nutrilite™ products were launched in Hong Kong.
- Amway Queen™ Cookware was launched in Hong Kong.
- The Direct Selling Association of Hong Kong was established. Amway Hong Kong was one of the three founding member companies.
- ARTISTRY™ cosmetics were launched in Hong Kong.
- The first issue of Amagram was published as the Amway Southeast Asia issue.
- Amway co-founder Rich DeVos visited Hong Kong and conducted a meeting at the Peninsula Hotel.
- Amway Corporation began operations in Hong Kong.